It's Muscle Car Season With Dodge Challenger's 50th Anniversary Celebration

September 18, 2020 · 3 min read

In a market that's increasingly selling mostly trucks and SUVs, it's quite surprising that the muscle car isn't just surviving but even flourishing. A muscle car like the Dodge Challenger, for instance, achieved record-setting third-quarter sales in 2019. Launched in 1970, the iconic Challenger is celebrating its 50th anniversary this year. In celebration, Dodge launched a 50th Anniversary Edition model, which arrived at dealers a bit earlier this year. Here's a short overview of the iconic Challenger and what the 50th Anniversary Edition has to offer.

The Dodge Challenger

The Dodge Challenger is a vehicle that has largely shaped the muscle car industry in the U.S. Today, it's one of only a few muscle cars that has stayed true to its 1970 origins. In an era where efficiency has become key, this muscle car is still all about brute horsepower, attitude, and customization. Apart from fact that the Challenger can be optioned in an array of wild paint colors, styling add-ons, and exciting graphics packages, it offers throaty V-8s that can kick out as much as an unbelievable 797 horsepower.

The 50th Anniversary Edition

The 50th Anniversary Appearance package, as the name suggests, is all about aesthetic details. You can opt for this package with four Challenger trims, namely the GT, R/T, R/T Scat Pack, and R/T Scat Pack Widebody. As the anniversary package adds aesthetic upgrades only, all 50th Anniversary models retain the powertrains of each of the four available trims. In celebration of the fact that the first Challenger came to the market in 1970, Dodge decided to produce 70 units of this special edition in each color and trim, and each model comes with a dashboard placard indicating its number out of 70.

Unique Exterior

To celebrate the golden age of the muscle car and also the Challenger's golden anniversary, Dodge brought back the iconic Shaker hood with this special edition, as well as a brand-new exterior paint color, aptly named "Gold Rush." You can, however, also have your 50th Anniversary model in six other available colors: TorRed, Go Mango, F8 Green, Frostbite, Sinamon Stick, and Hellraisin. The exterior color is juxtaposed by a Satin Black hood, roof, fuel filler door, and rear deck, which makes for an exciting two-tone look. In addition, this special-edition model receives 50th Anniversary badging and 20-inch wheels with a special paint finish, called "Gold School."

Upscale Interior

The interior of the anniversary model also receives several exclusive touches, such as Nappa leather with Alcantara-suede inserts upholstery with sepia-accent stitching and real carbon-fiber accents throughout the cabin. The sepia stitching, which reminds of the old-school era in which the muscle car was born, is repeated on the dashboard and steering wheel. Another retro styling cue is the unique instrument cluster that features a yellow stripe around the gauge dials. As is the case with the exterior, the interior features the 50th Anniversary logo, for instance, on the floor mats. The Challenger 50th Anniversary pays homage to a time gone by with retro styling cues, while simultaneously retaining the modern conveniences and performance features of the available four Challenger trims. To find out more about this exciting special edition, pop by Thornton Chrysler Dodge Jeep Ram and chat to one of our consultants. Image via dodge.com

Feb 09, 2024

Introducing the 2024 Jeep Grand Cherokee

The 2024 Jeep Grand Cherokee is an SUV that easily adapts to different terrains while providing luxury comforts throughout its cabin, and it's now here at your nearby Jeep dealership with the following highlights that help make it a unique find. more Versatile Performance Well-known for its strong engine performance, this edition of the Grand Cherokee provides three powerful engine options, with the smallest being a 2.0-liter hybrid I4 that generates 375 horsepower while providing an estimated 470 miles driving range and a 6,000-pound maximum towing capacity. The other two options, both gas engines, are a 293-horsepower 3.6-liter V6 that can tow up to 6,200 pounds and a 357-horsepower 5.7-liter V8 with a 7,200-pound tow rating. Three 4x4 systems are also offered: Quadra-Trac I, Quadra-Trac II, and Quadra-Drive II, with the last option pairing with a rear electronic limited-slip differential for additional traction when you need it. There's also the Selec-Terrain Traction Management System, which lets you choose between Auto, Snow, Sport, Rock, or Mud/Sand modes as needed. You also have a best-in-class departure angle and an adjustable, lifted suspension to help you clear rocky terrains. Luxuries and Style The Grand Cherokee's cabin is as luxurious as they come, with distinctive interior colors like Global Black and a Tupelo with black combination, as well as 16-way power-adjustable front seats with heating and ventilation settings, a massage mode, and memory presets. The second-row seats also offer a heating function and a 60/40 split-folding design, and you have your choice of plush seating fabrics to choose from, including both Palermo and Nappa leather options. You can also stylize this SUV to your preferences with many standout monotone colors, as well as two-tone options like black combined with Velvet Red Pearl, Midnight Sky, or Silver Zynith. You can also give the vehicle a two-tone appearance by blending any of the monotone colors with the available black roof, and LED fog lamps, heated side mirrors, and rain-detecting wipers are all available as well to help you combat different weather conditions. Advanced Technology When it comes to technology, this edition takes things to the next level with its 19-speaker McIntosh audio system and 10.1-inch Uconnect 5 NAV infotainment system. Front-seat passengers can also join in the action with their own separate screen, and while you're viewing driving information on the windshield's 10-inch Head-Up Display, your passengers can keep busy with both the Wi-Fi hotspot and rear-seat entertainment screens. Standard driver-assist features that come with every model include Adaptive Cruise Control, the Active Lane Management System, Full-Speed Forward Collision Warning, the Parkview Rear Back Up Camera, and Blind Spot Monitoring. You can also opt for Night Vision, Parallel and Perpendicular Park Assist, the 360-degree Surround View Camera, and Drowsy Driver Detection. To get a closer look at this versatile SUV or to take it for a test drive, contact us today at Thornton Chrysler Dodge Jeep RAM in Red Lion, PA.

Feb 23, 2024

Meet the 2024 RAM 1500

If you're looking for a powerful and comfortable ride that can transition easily from city to backcountry roads and offers top-of-the-line safety and technological features, the 2024 Ram 1500 available at your local Ram dealer is a smart pick. You'll enjoy a luxe interior, the ability to tow up to 12,750 pounds, and a Uconnect 12-inch touchscreen where you can control it all. more Incredible Technology One of the top things people love about this vehicle is how technologically savvy it is. Your Uconnect touchscreen gives you details about your vehicle's vital information and play-by-play directions so you can check on where you're going at a glance, without having to take your full attention off the road. You'll also be able to sync up with all of your devices, as this vehicle is Apple CarPlay and Android Auto compatible. Other great perks include speedy 4G Wi-Fi and an accessible wireless charging station conveniently located right near the dash. Additionally, you can control everything remotely with the Ram App, which allows you to find your vehicle remotely and start it from the convenience of your phone. All of this works together to make this Ram model an endlessly enjoyable vehicle to drive, with plenty of entertainment options for every road. Best in Class Performance These vehicles are nothing if not rugged, with exceptional performance. You'll choose between three powerful engines and enjoy and an impressive maximum 12,750 towing capacity. It's also got intelligent built-in systems like Trailer Reverse Steering Control that help you keep your tow in line with the truck. Stay stable on every road with an optional state-of-the-art Active-Level Four Corner Air Suspension system and Selec-Speed Control, which adjusts to the terrain and keeps you in control at all times. Safety Features That You'll Love Safety is key in these Ram models, with outstanding features like Electronic Stability Control and Electronic Roll Mitigation. You can opt for additional systems too, like Forward Collision Warning with Active Braking, which automatically hits the brakes and helps you react to obstacles in your path. There are also available systems to monitor your blind spots and help you parallel park. You'll drive with ease when you're behind the wheel of this Ram. These vehicles are technologically advanced, safety-focused, comfortable rides that are powerful enough to tow everything you need. If you love to hit the open road and want to be able to explore with the security that your vehicle has your back, these rides were made for you. Stop in and see us at Thornton Chrysler Dodge Jeep Ram in Red Lion, PA, and take one out for a test drive today.

Jan 19, 2024

Discover the New 2024 Dodge Hornet

If you're looking for a vehicle that performs at the top of its class, has some of the best technology in the market, and looks fantastic, the 2024 Dodge Hornet available at your local Dodge dealership is a top-notch bet. These masterful machines are a joy to drive and come with all the power and agility designed to help you conquer city and country roads. more Awe-Inspiring Performance These vehicles deliver robust performance on any road. The R/T model has the ability to go from zero to 60 in less than six seconds, an impressive 383 pounds of torque, and three distinct modes that let you switch between Electric, E-Save, and Hybrid. If you're looking for a hearty muscle car, check out the GT with a 2.0L Hurricane4 Turbo engine and a maximum speed of 140 m.p.h. You can also tap into Sport Mode, which gives you precision steering at high speeds and minimizes your slipping on the road. No matter which model you opt for, you're bound to enjoy your reign as king of the highway as you cruise. Sophisticated and Smart Tech You'll enjoy the latest technology at your fingertips when you sit behind the wheel of this vehicle, including a 10.25-inch touchscreen where you can get real-time navigation and employ a whole suite of entertainment options like SiriusXM. You can also sync up your smartphone and stream music or instantly access your contacts. Your passengers will also stay entertained on longer drives, thanks to two rear screens capable of streaming Amazon Fire TV. Plus, you'll never have to worry about losing signal, no matter how far off the grid you go, with a 4G Wi-Fi hotspot that delivers ultra-fast internet throughout the ride; and you can control all of this with voice command. Designed to Wow Turn heads with an exceptional design that combines streamlined curves with prominent features like statement wheels and grille. LED headlights and tail lights look amazing and also provide you with ample light, no matter what kind of conditions you're driving in. And you can choose from a variety of gorgeous colors to fully personalize your vehicle. This new Hornet model is the last word in function and form and comes with technology features that you'll love. No matter how long the road ahead is, everyone will be comfortable and entertained while driving or riding in this exceptional vehicle. If you're due for an upgrade this year, check it out. Visit us at Thornton Chrysler Dodge Jeep Ram in Red Lion, PA, and see our selection today.